It comes with a puffy type applicator, which did make it easier for me to use:
The shade is so pretty, it reminds me a lot of my favourite, Pan Tao, only this is a lot deeper. It is very pigmented.
The easiest way for me to use it was to dab on my cheeks using the puff top, then blend out with a highlighting brush. It's just really pigmented so putting too much is really problematic, it's easy to go overboard and then end up having to remove it all and start over.
Unfortunately, I found this type of product a little too inconvenient to work with. It was so messy and then I had to blend it so precisely right, so this is why I prefer pressed blushes. But as far as the colour and pigmentation goes, it really is outstanding, so I guess it just depends on your preference and skill level. I didn't have any issues with it staying on, and it lasts the whole day too so that's a plus.