First of all, it is not a true orange. To me it appears more coral with an orange base.
I was unfortunately not impressed with this lipstick. It is not because it is inexpensive, as I have tried many other lipsticks in all price ranges, even less expensive than these.
Perhaps these lipsticks are so popular because they come in like a billion shades suitable for all skin types.
It has a really bad taste, very heavily like stale perfume, it is really horrible. The good note is that the taste fades after about half an hour. It also has a very oily, slimey like texture. I had to immediately wipe if off my lips, it was that bad.
When I did decide to keep it on my lips for the purposes of this review, it lasted about 2 1/2 hours, which was surprising considering it felt like it was going to slide right off my lips the whole time. It definitely does not last through eating or drinking though.
I also felt like it applied really unevenly.
One thing I did like was the colour, it was nice. But I would definitely never use this again, and I am wary to try any of their products in the future except for the eye pencils.
I also tried a different shade because I thought, maybe just this one was bad, but it appears to be the formula.
I tried "Almost Black", and again, I really liked the color but the other issues were the same.